Educating developers for app migration from App Lab to Early Access status.

I often work as a Content Designer across multiple teams, providing support where needed. Sometimes, as a product content designer, I embed with a single team, as I did in preparation for a big announcement at Connect 2024 (Meta’s showcase event). Before apps could be listed on the official app store, they could be listed as a work in progress site called the App Lab, allowing developers to release unfinished apps for free or at a discounted price for early feedback.

In late 2024, the App Lab was deprecated and all apps were moved to the main store. I educated developers about this change and what they needed to do to move their app, as they could only submit as Early Access one time.